The Nation on the YouTube/Google deal – leading edge of corporate takeover of the web
Trenchant and insightful article in The Nation by Jeffrey Chester: The Google YouTube Tango. This article focuses on how corporate claims-staking such as Google’s buyout of YouTube and Rupert Murdoch’s takeover of Myspace in 2005 are part of the creation of an overall interactive environment whose main function is marketing (advertising and data collection) for the corporations that control the space.